As Keisha Lance Bottoms prepares to join Joe Biden’s presidential campaign as a senior adviser, she emphasizes the significance of crypto as a nonpartisan and unifying issue. She stresses that crypto has garnered bipartisan support and has captured the attention of voters across the United States. Bottoms believes that crypto and blockchain technologies are transforming the financial system by empowering Black-owned businesses in Atlanta.
Bottoms is committed to addressing financial inclusion and tackling the challenges faced by communities of color who are disproportionately unbanked and underbanked in America. She views crypto as a tool to bridge the gap and provide opportunities for those who have been excluded from traditional financial systems. By advocating for fair and accessible regulation, Bottoms aims to ensure that the crypto industry is free from bad actors who could tarnish its reputation.
At the Crypto Votes Atlanta event hosted by Stand With Crypto, Bottoms highlighted the industry’s call for regulation that treats financial products equitably and is accessible to all communities. She emphasizes the importance of keeping bad actors out of the industry to maintain its integrity and prevent negative perceptions. Bottoms’ efforts to understand the crypto industry were sparked by a ransomware attack on Fulton County in 2024, which marked her initial exposure to crypto.
Bottoms’ transition to Joe Biden’s presidential campaign comes as no surprise, given her background as the Director of the Office of Public Engagement and Senior Adviser in the Biden administration. Despite her new role in the campaign, Bottoms will continue to serve on Coinbase’s Global Advisory Council, showcasing her ongoing commitment to the crypto industry. Her experience as Atlanta’s mayor further solidifies her understanding of the importance of financial inclusion and regulatory oversight in advancing economic opportunities for all communities.
Keisha Lance Bottoms’ advocacy for crypto as a catalyst for financial inclusion and industry integrity underscores the evolving landscape of the financial system. By championing fair and accessible regulation, Bottoms aims to ensure that crypto remains a positive force for empowering marginalized communities and driving economic growth. Her transition to the Biden campaign signifies a continued dedication to shaping policies that foster innovation and inclusivity in the financial sector.
